Amazon (No. 1 in the Top 1000), Walmart (No. 2), and Home Depot (No. 4) are all experimenting with shoppable TV, too. Amazon tested shoppable ads during the first-ever Black Friday NFL game it streamed this year. Walmart inked a deal with NBCUniversal in November to place shoppable ads on the streaming platform Peacock. The ads gave consumers the chance to buy Walmart items featured in select Bravo shows. And Home Depot released a branded content series with Vizio in 2023.

Campaign Monitor reported that 64% of small businesses use email as the primary channel for acquisition and retention. But while email marketing can be effective at driving sales, multiple unorganized attachments and a lack of strategy can cause einformation to get easily lost into the ether of multi-thread email chains.